European OOH

Automation

and Programmatic

Buying

Technical Workshop

Wednesday Nov 28, 2018

Amsterdam

SPEAKERS

AGENDA

09.30 REGISTRATION 

10.00 Welcome | Stephanie Gutnik | VP of Business Development | Broadsign

10:15 The Sell Side: Channel Conflict in Programmatic

– Jeremy Noya | Digital IT Manager | Exterion NL

– Danny Tournier | Managing Director | Beyond Outdoor

– Daniel Wunsch | Director, International Operations and Network | Executive Channel Network

11:00 Case Studies: The Real World 

– Case Study: Mendel Looije | Co-founder and CEO | Outmoove, Aaron Spijkers | Programmatic Lead | Kinetic Worldwide (CZ)

– Case Study: Marvin Vacquier Droop | Business Development Director | Platform 161 and Danique Steur | Senior Programmatic Specialist | OMD Nederland (Pepsi)

11:45 The Buy Side: Why Not DOOH

– Meindert van den Heuvel | Director | Interbest

– Rajesh Sukhwani | VP Publisher & Cross Channel Platform | Adform

– Chiara Cordiali | Senior Analyst | MediaMath

12:30 Lunch  

13:30 Automation at Scale | Tobias van Amstel | CEO & Co-founder | Signkick and Arran Javed | Head of Outdoor Trading | Mediacom

14:15 “The Ins and Outs of Programmatic Public Video” | Christian von den Brincken | Managing Director | Ströer, Joe Cotugno | Managing Director | Ayuda Media Systems, Andreas Soupliotis | CEO | Hivestack

15.00 Data Usage For Predictable Ad Distribution in Retail and DOOH | Fernando Mayorga | CTO | LiveDOOH

15:30 VIOOH’s *New* Automated Planning and Trading platform | Jean-Christophe Conti | CEO | VIOOH

16.00 Closing Remarks | Stephanie Gutnik

SPONSORS

VENUE

the richard

B.1 Amsterdam
Johan Huizingalaan 763a
1066 JS Amsterdam

Hotels

Amsterdam is full of reasonably priced cosy hotels.

There are three within easy distance:

Hotel Artemis is modern style hotel and is 4 minutes walk

Corendon Vitality Hotel has a spa and is a 15 minute walk

Mercure Hotel Amsterdam West is a 4-Star hotel and a 4 minute drive